Expensive jewellery and high-tech gadgets both serve as status symbols; but while a classic watch derives value from its age and timelessness, a tech item does so from its newness and timeliness, and these cannot coexist. You could see Apple’s luxury watch as a kind of existential joke—a timepiece (or at least a device masquerading as one) whose own worth is gradually destroyed by the very thing it was built to measure.

via If people want to throw away a $17,000 gold smartwatch, let them – Quartz.